PR Portrait Art Book Shoot
Communication
Perception
Wenn knackige Werbefotografie mit Logo und Slogan nicht mehr ausreicht und Long copy oder Textillustration gefordert ist.
Spaetesten an diesem Punkt gelten andere Massstaebe. Dabei muss es voellig egal sein, ob es sich dabei um eine unterhalt- same Story handelt, um eine Sach- verhaltsdarstellung, oder um Kontextinhalte. Formal oder kreativ. Dokumentation oder PR-Story. Wer kein oeffentliches Vertrauen verspielen will, sollte sich an diese Regel halten: Inhalte muessen cross checked verstaendlich, erklaerbar, begruendbar, ueberpruefbar und in sich logisch sein. Alles andere ist schwer vermittelbar. Das ist der Massstab. Zumindest hier. Der Worst case waere oeffentlich wider- legt zu werden.
BtB Communication Copy/Conception and media illustration Broshure Web Presentation Exhibition
 Food Art - PR - next page
At this point at the latest, other standards apply. It does no matter whether it is an entertaining story, a presentation of facts or contextual content. Formal or creative. Documentation or PR Story. Those who do not want to gamble away any public interest should adhere to this rule: Content must be cross-checked comprehensible, explainable, justifiable, verifiable and logical in itself. Everything else is difficult to communicate. That is the benchmark. At least here. The worst case would be to be public refuted. Was that helpful?
When crisp advertising photography with logo and slogan is no longer enough and long copy or text illustration is required.
Hotel F&B, Tourism and Travel Content Projects around the world
Strategical Strategic conceptual conceptual…   ?
Sound Story Press Media Product Shot Package Shot Brochure Webprint Social Media English Campaign China
lesbar readable
Product Lifestyle Content
Kitchen Performance
The quality story
„Believe me, this is really sharp stuff.“